Rife with tips, tricks, and goads to action, Arment also offers lists, bullet points, and items to cross off. Being obsessed is the best way to become a leader assuming that his readers already carry this obsession, Arment describes the strategy behind constructing a financial model, branding, building a platform, marketing, growing a business, and sustaining success. Urging us to fear insignificance rather than failure, he presents a strategy based on breaking the rules of an industry and beating learning curves. According to the author, we already have all the required resources in terms of wisdom and ability to put together that new life it’s only the drive and acquisition of specific skills that’s needed to move forward. First, readers must figure out what they were born to do. Aimed at frustrated, bored workers, Arment’s book urges readers to escape mediocrity and follow their dreams into a self-directed and meaningful job. This upbeat manifesto from Arment, who runs the coaching organization Dream Year, will help readers shed the tyranny of nine to five clock-watching.
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